The Human Rights Film Festival Berlin wanted to show that refugees are not just a faceless mass, but individuals with personal stories. Our task was to promote the festival and help give refugees a face again. We partnered with festival sponsor fritz-kola. And substituted their iconic logo with portraits of refugees who were protagonists of the festival films. On the labels people could read about each refugee and were invited to join the screenings. The festival was a success and we helped bring attention to the crisis by reminding people that every refugee has a story and a face.
Bronze ADC Germany 2019 - Design Disziplin: Promotional Packaging & Sonderformen
Bronze New York Festivals - Package & Product Design: Best Use
Bronze New York Festivals - Package & Product Design: Products & Services
Shortlist ADC Germany 2019 - Design Disziplin: Logodesign / Keyvisual
Shortlist ADC Germany 2019 - Event experience: Sponsorenauftritt
Shortlist ADC Germany 2019 - Promotion: Werbemittel B2C